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Image credit: Wild Clouds

Wild Clouds

Rated: Great

price:
$$$$

location: United Kingdom

Wild Clouds sustainability rating

Planet

5 out of 5

People

4 out of 5

Animals

5 out of 5

Overall rating: Great

Our ratings are based on a scale from 1 (We avoid) to 5 (Great)


Our “Planet� rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Wild Clouds “Great�. These are a few factors influencing its score:

  • It uses a high proportion of lower-impact materials including organic cotton. 
  • To minimise waste, it reuses all of its textile offcuts.
  • It follows a slow fashion model such as limited production runs and seasonless products.
  • While it offers clothing recycling to consumers, it doesn’t report on its results.
  • It avoids plastic packaging.

Workers� rights are central to our “People� rating, which assess brands� policies and practices on everything from child labour to living wages and gender equality. Here we rate Wild Clouds “Good�. These are a few factors influencing its score:

  • It partly traces its supply chain including the final and some of the second and first production stages.
  • It audits some of its supply chain including all of the final production stage.
  • Its Code of Conduct covers ILO Four Fundamental Freedoms principles.
  • It ensures workers in the final production stage are paid a living wage, but not throughout its entire supply chain.

Brands� animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals� rating. Here we rate Wild Clouds “Great�. It states that its entire product range is vegan.

Based on all publicly available information we’ve reviewed, we rate Wild Clouds “Great� overall.

Last updated 2025-06-27